{"id":2860,"date":"2026-08-25T09:55:49","date_gmt":"2026-08-25T09:55:49","guid":{"rendered":"https:\/\/circularpass.io\/?p=2860"},"modified":"2026-08-25T09:57:19","modified_gmt":"2026-08-25T09:57:19","slug":"regulacion-ppwr","status":"publish","type":"post","link":"https:\/\/circularpass.io\/es\/ppwr-regulation\/","title":{"rendered":"PPWR Regulation: Requirements, Dates and Compliance"},"content":{"rendered":"<div class=\"vce-row-container\"><div class=\"vce-row vce-element--xl--has-background vce-element--lg--has-background vce-element--md--has-background vce-element--sm--has-background vce-element--xs--has-background vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" data-vce-stretch-content=\"true\" id=\"el-936b565d\" data-vce-do-apply=\"all el-936b565d\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-42p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-57d35cbe\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-57d35cbe\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-57d35cbe\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-9a155533\" data-vce-do-apply=\"all el-9a155533\"><p><strong><span style=\"font-size: 12pt; font-family: Nunito; color: #8116de;\">ARTICLE&nbsp; |&nbsp; 8 Min<\/span><\/strong><\/p><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-0-0-0--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Nunito-Sans\"><div id=\"el-d35ecca5\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-d35ecca5\"><h1 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 40px; font-weight: 600; font-style: normal;\">PPWR Regulation: what it is, key requirements and how it affects businesses<\/h1><\/div><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-0-0-0--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Nunito-Sans\"><div id=\"el-b5806d1b\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-b5806d1b\"><h2 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 30px; font-weight: 600; font-style: normal;\">EasyTrack: prepare your Digital Product Passport without starting from scratch<\/h2><\/div><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-a2978121\" data-vce-do-apply=\"all el-a2978121\"><p><span style=\"color: #8116de;\">&nbsp;August 25<\/span><span style=\"font-family: Nunito; color: #8116de;\">, 2026<\/span><\/p><\/div><\/div><div class=\"vce-social-profile-icons vce vce-social-profile-icons--alignment-left\" id=\"el-d6d95f74\" data-vce-do-apply=\"all el-d6d95f74\" style=\"--gapPx: 10px; --iconColor: rgb(110, 0, 221);\"><div class=\"vce-social-profile-icons-inner\"><a class=\"vce-social-profile-icon\" href=\"https:\/\/www.linkedin.com\/company\/blue-room-innovation\/\" title=\"Linkedin\" target=\"_blank\"><svg class=\"vce-social-icon-svg\" width=\"26px\" height=\"26px\" viewBox=\"0 0 26 26\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" class=\"vce-social-icon-svg--default\"><path d=\"M12.9075044,25.8150088 C5.77888657,25.8150088 -4.26325641e-14,20.0361223 -4.26325641e-14,12.9075044 C-4.26325641e-14,5.77888657 5.77888657,-4.26325641e-14 12.9075044,-4.26325641e-14 C20.0361223,-4.26325641e-14 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fill=\"#3B5998\"><\/path><path d=\"M16.12,13.364 L14.01972,13.364 C14.01972,16.71956 14.01972,20.84992 14.01972,20.84992 L10.90752,20.84992 C10.90752,20.84992 10.90752,16.7596 10.90752,13.364 L9.42812,13.364 L9.42812,10.71824 L10.90752,10.71824 L10.90752,9.00692 C10.90752,7.78128 11.48992,5.86612 14.04832,5.86612 L16.35452,5.87496 L16.35452,8.44324 C16.35452,8.44324 14.95312,8.44324 14.68064,8.44324 C14.40816,8.44324 14.02076,8.57948 14.02076,9.16396 L14.02076,10.71876 L16.39196,10.71876 L16.12,13.364 Z\" fill=\"#FFFFFF\"><\/path><\/g><\/g><\/svg><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-58p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-6f235f16\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-6f235f16\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-6f235f16\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-9155e54b\" data-vce-do-apply=\"all el-9155e54b\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 70.3333%;\"><img decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-12-e1787649714635.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-12-e1787649714635.webp\" data-attachment-id=\"2864\" alt=\"Mockups-Circularpass-12\" title=\"Mockups-Circularpass-12\"><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\"><div class=\"vce-row vce-row--xl--has-col-background vce-row--md--has-col-background vce-row--sm--has-col-background vce-row--xs--has-col-background vce-row--col-gap-30 sticky-toc toc-row vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" data-vce-stretch-content=\"true\" id=\"el-87422200\" data-vce-do-apply=\"all el-87422200\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-element--xl--has-background vce-element--md--has-background vce-element--sm--has-background vce-element--xs--has-background vce-col--md-29p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first toc-row toc-col\" id=\"el-44d4fb02\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-44d4fb02\" data-vce-sticky-element=\"true\" data-margin-top=\"170\" data-vce-sticky-z-index=\"10\" data-vce-sticky-container=\"[data-vce-element-content]\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-44d4fb02\"><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-1b5cca17\" data-vce-do-apply=\"all el-1b5cca17\"><p class=\"toc-title\">In this article<\/p>\n\n<ul class=\"toc-sidebar\">\n  <li><a href=\"#what-it-is\">\n  What is the PPWR Regulation?\n<\/a>  \n<\/li>\n  <li><a href=\"#when-does-the-ppwr-regulation-apply\">When does the PPWR Regulation apply?<\/a><\/li>\n  <li><a href=\"#which-companies-are-affected\">Which companies are affected by the PPWR Regulation?<\/a><\/li>\n\t<li><a href=\"#main-requirements\">Main requirements of the PPWR Regulation<\/a><\/li>\n  <li><a href=\"#the-callenge\">The major PPWR challenge: managing packaging data<\/a><\/li>\n\t  <li><a href=\"#ppwr-and-dpp\">\n  PPWR Regulation and the Digital Product Passport: how are they connected?\n <\/a>  \n<\/li>\n\t<li><a href=\"#preparing-for-ppwr\">Preparing for PPWR compliance with CircularPass<\/a><\/li>\n<\/ul>\n\n<\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-center\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-43bad13e\" data-vce-do-apply=\"margin el-43bad13e\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-33-33-33\" href=\"https:\/\/circularpass.io\/blog\/\" title=\"\" target=\"_blank\" data-vce-do-apply=\"padding border background  el-43bad13e\">More articles<\/a><\/span><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-71p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last no-underline-links content-col\" id=\"el-708e44a2\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-708e44a2\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-708e44a2\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-31f3d79e\" data-vce-do-apply=\"all el-31f3d79e\"><p>The <span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/www.blueroominnovation.com\/en\/ppwr-regulation-european-containers-standards\/\"><strong>PPWR Regulation<\/strong><\/a><\/span> is set to reshape the way companies design, manage and document packaging across the European Union. Far from being just another environmental requirement, it introduces a new framework that affects how packaging is conceived, what materials are used, how much recycled content it contains, how easily it can be recycled and how companies demonstrate compliance.<\/p><p>The <span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/eur-lex.europa.eu\/eli\/reg\/2025\/40\/oj\/eng\"><strong>Regulation (EU) 2025\/40 on packaging and packaging waste<\/strong><\/a><\/span>, known as the <strong>PPWR (Packaging and Packaging Waste Regulation)<\/strong>, is one of the most significant pieces of EU legislation affecting packaging in recent years. Its goal is to reduce packaging waste, improve circularity and create a more harmonised approach across the European market.<\/p><p>For companies, this means that packaging decisions can no longer be treated solely as a matter of design, cost or logistics. They are increasingly becoming a matter of <strong>regulatory compliance, data management and traceability<\/strong>.<\/p><p>Businesses will need to understand the composition of their packaging in greater detail, assess recyclability, monitor recycled content, manage supplier information and retain the evidence required to support compliance claims. For organisations managing hundreds or thousands of product references, this can quickly become a complex data challenge.<\/p><p>At the same time, the PPWR is part of a broader shift in European regulation towards more transparent and digitally accessible product information. This evolution is closely linked to concepts such as the <span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/circularpass.io\/digital-product-passport\/\"><strong>Digital Product Passport<\/strong><\/a><\/span>, which is becoming increasingly relevant as companies prepare for new sustainability and traceability requirements.<\/p><p>In this article, we explain <strong>what the PPWR Regulation is, when it applies, which companies are affected, its main requirements and how businesses can prepare their packaging data and digital infrastructure for compliance<\/strong>.<\/p><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-3e46313c\" data-vce-do-apply=\"all el-3e46313c\"><h2 id=\"what-it-is\">\nWhat is the PPWR Regulation?\n<\/h2>\n<\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-fc08e7cc\" data-vce-do-apply=\"all el-fc08e7cc\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-77bd861c\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-77bd861c\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-77bd861c\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-da81abaf\" data-vce-do-apply=\"all el-da81abaf\"><div class=\"relative w-full overflow-visible\"><section class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-(--header-height)\" dir=\"auto\" data-turn-id=\"09a1321d-3f30-4c73-961a-b82f2a27888f\" data-turn-id-container=\"09a1321d-3f30-4c73-961a-b82f2a27888f\" data-testid=\"conversation-turn-47\" data-scroll-anchor=\"false\" data-turn=\"user\"><\/section><div class=\"contents\"><p class=\"isSelectedEnd\">The <strong>PPWR Regulation<\/strong>, short for <strong>Packaging and Packaging Waste Regulation<\/strong>, is the European Union\u2019s new legal framework for packaging and packaging waste.<\/p><p class=\"isSelectedEnd\">Its official reference is <strong>Regulation (EU) 2025\/40<\/strong>. It replaces the previous framework based on Directive 94\/62\/EC and introduces a more harmonised set of rules that applies directly across EU Member States.<\/p><p class=\"isSelectedEnd\">The Regulation establishes common requirements for how packaging is designed, placed on the market and managed at the end of its life. Its scope covers virtually all types of packaging and materials used across the European market.<\/p><p class=\"isSelectedEnd\">One of the key changes introduced by the PPWR is the move from a directive-based system, which required national implementation, to a directly applicable EU regulation. This is intended to reduce differences between national rules and create a more consistent regulatory environment for companies operating in multiple European markets.<\/p><p>In practical terms, the PPWR sets the framework that businesses will need to follow when developing, sourcing and commercialising packaging in the EU over the coming years.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-690031f9\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-690031f9\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-690031f9\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-915cdc28\" data-vce-do-apply=\"all el-915cdc28\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 450px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 123.111%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"450\" height=\"554\" srcset=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-e1787651825444-320x394.webp 320w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-e1787651825444-480x591.webp 480w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-800x800.webp 800w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-e1787651833518-450x554.webp 450w\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-e1787651833518-450x554.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/mockups-circularpass-13-e1787651833518.webp\" data-attachment-id=\"2868\"  alt=\"Mockups-Circularpass-13\" title=\"Mockups-Circularpass-13\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-70f4d38a\" data-vce-do-apply=\"all el-70f4d38a\"><h2 id=\"when-does-the-ppwr-regulation-apply\">\nWhen does the PPWR Regulation apply?\n<\/h2>\n<\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-de685f99\" data-vce-do-apply=\"all el-de685f99\"><p class=\"isSelectedEnd\">Regulation (EU) 2025\/40 entered into force on <strong>11 February 2025<\/strong> and applies generally from <strong>12 August 2026<\/strong>.<\/p><p class=\"isSelectedEnd\">However, many of its requirements will be introduced progressively. The Regulation establishes a number of key milestones over the coming years, particularly in 2030, 2035 and 2040, covering recyclability, recycled content, waste prevention and reuse.<\/p><p>This means businesses need to work across two time horizons at once: complying with current requirements while preparing their packaging portfolios for upcoming regulatory obligations.<\/p><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-d6dd24fa\" data-vce-do-apply=\"all el-d6dd24fa\"><h2 id=\"which-companies-are-affected\">\nWhich companies are affected by the PPWR Regulation?\n<\/h2>\n<\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-69bb0314\" data-vce-do-apply=\"all el-69bb0314\"><p class=\"isSelectedEnd\">The PPWR has a very broad scope and applies to packaging placed on the European market, regardless of the material used, subject to the specific exemptions and provisions set out in the Regulation.<\/p><p class=\"isSelectedEnd\">It can affect packaging manufacturers, product manufacturers, brands, importers, distributors, retailers, e-commerce companies, packaging suppliers and, more generally, companies that place packaged products on the EU market.<\/p><p>The PPWR is therefore not a regulation that only concerns the packaging industry. Sectors such as food and beverage, cosmetics, fashion, electronics, pharmaceuticals, industrial products and consumer goods will also need to review how they manage packaging and the information associated with it.<\/p><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-6c585217\" data-vce-do-apply=\"all el-6c585217\"><h2 id=\"main-requirements\">\nMain requirements of the PPWR Regulation\n<\/h2>\n<\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-80263fef\" data-vce-do-apply=\"all el-80263fef\"><section class=\"cp-ppwr-requirements\" id=\"ppwr-main-requirements\">\n    <div class=\"cp-ppwr-requirements__inner\">\n\n        <div class=\"cp-ppwr-requirements__grid\">\n\n            <!-- 01 -->\n            <article class=\"cp-ppwr-card\" id=\"packaging-recyclability\">\n\n                <div class=\"cp-ppwr-card__top\">\n                    <span class=\"cp-ppwr-card__number\">01<\/span>\n\n                    <span class=\"cp-ppwr-card__tag\">\n                        Design for recycling\n                    <\/span>\n                <\/div>\n\n                <h3 class=\"cp-ppwr-card__title\">\n                    Packaging recyclability\n                <\/h3>\n\n                <div class=\"cp-ppwr-card__content\">\n                    <p>\n                        One of the main objectives of the PPWR Regulation is to ensure\n                        that packaging placed on the European market is designed to be recyclable.\n                    <\/p>\n\n                    <p>\n                        The year <strong>2030<\/strong> will be one of the major milestones\n                        in this area. Recyclability will depend on factors such as the\n                        materials used, combinations of components, labels, adhesives,\n                        closures, inks and multilayer structures.\n                    <\/p>\n\n                    <p>\n                        This means companies will need a much more detailed understanding\n                        of the technical composition of each packaging format and structured\n                        information that allows them to identify which references comply\n                        and which require redesign.\n                    <\/p>\n                <\/div>\n\n            <\/article>\n\n\n            <!-- 02 -->\n            <article class=\"cp-ppwr-card\" id=\"recycled-content\">\n\n                <div class=\"cp-ppwr-card__top\">\n                    <span class=\"cp-ppwr-card__number\">02<\/span>\n\n                    <span class=\"cp-ppwr-card__tag\">\n                        Material traceability\n                    <\/span>\n                <\/div>\n\n                <h3 class=\"cp-ppwr-card__title\">\n                    Recycled content\n                <\/h3>\n\n                <div class=\"cp-ppwr-card__content\">\n                    <p>\n                        The PPWR also establishes minimum\n                        <strong>recycled content requirements for certain categories of plastic packaging<\/strong>,\n                        with targets increasing progressively over time.\n                    <\/p>\n\n                    <p>\n                        For companies, this means understanding not only which materials\n                        are being used, but also what percentage comes from recycled sources\n                        and what evidence can be used to verify this information.\n                    <\/p>\n\n                    <p>\n                        Supplier data, certificates and technical documentation will\n                        therefore play a central role. Material traceability will be\n                        essential for demonstrating compliance consistently.\n                    <\/p>\n                <\/div>\n\n            <\/article>\n\n\n            <!-- 03 -->\n            <article class=\"cp-ppwr-card\" id=\"reducing-unnecessary-packaging\">\n\n                <div class=\"cp-ppwr-card__top\">\n                    <span class=\"cp-ppwr-card__number\">03<\/span>\n\n                    <span class=\"cp-ppwr-card__tag\">\n                        Prevention\n                    <\/span>\n                <\/div>\n\n                <h3 class=\"cp-ppwr-card__title\">\n                    Reducing unnecessary packaging\n                <\/h3>\n\n                <div class=\"cp-ppwr-card__content\">\n                    <p>\n                        The PPWR Regulation places strong emphasis on prevention and\n                        aims to limit the use of packaging materials and formats that\n                        are not necessary to protect, transport or market a product properly.\n                    <\/p>\n\n                    <p>\n                        Companies will need to review packaging weight, volume, empty\n                        space, additional components and certain overpackaging practices.\n                    <\/p>\n\n                    <p>\n                        Reducing material use is not only a regulatory requirement.\n                        It can also result in lower production, storage and transport costs.\n                    <\/p>\n                <\/div>\n\n            <\/article>\n\n\n            <!-- 04 -->\n            <article class=\"cp-ppwr-card\" id=\"reuse-and-refill\">\n\n                <div class=\"cp-ppwr-card__top\">\n                    <span class=\"cp-ppwr-card__number\">04<\/span>\n\n                    <span class=\"cp-ppwr-card__tag\">\n                        Circular models\n                    <\/span>\n                <\/div>\n\n                <h3 class=\"cp-ppwr-card__title\">\n                    Reuse and refill\n                <\/h3>\n\n                <div class=\"cp-ppwr-card__content\">\n                    <p>\n                        The Regulation also promotes\n                        <strong>reuse and refill models<\/strong>\n                        for certain categories.\n                    <\/p>\n\n                    <p>\n                        This represents a shift away from the traditional logic of\n                        single-use packaging and towards systems in which packaging\n                        can complete multiple use cycles.\n                    <\/p>\n\n                    <p>\n                        In this context, companies will increasingly need information\n                        on units in circulation, returns, number of use cycles,\n                        reconditioning and end-of-life status. Digital traceability\n                        can significantly simplify the management of these models.\n                    <\/p>\n                <\/div>\n\n            <\/article>\n\n\n            <!-- 05 -->\n            <article class=\"cp-ppwr-card cp-ppwr-card--wide\" id=\"labelling-and-information\">\n\n                <div class=\"cp-ppwr-card__top\">\n                    <span class=\"cp-ppwr-card__number\">05<\/span>\n\n                    <span class=\"cp-ppwr-card__tag\">\n                        Digital information\n                    <\/span>\n                <\/div>\n\n                <div class=\"cp-ppwr-card__wide-layout\">\n\n                    <div>\n                        <h3 class=\"cp-ppwr-card__title\">\n                            Labelling and information\n                        <\/h3>\n                    <\/div>\n\n                    <div class=\"cp-ppwr-card__content\">\n                        <p>\n                            The PPWR also introduces new requirements aimed at harmonising\n                            packaging information across Europe and making it easier for\n                            consumers and waste operators to identify materials correctly\n                            and understand how packaging should be managed.\n                        <\/p>\n\n                        <p>\n                            The Regulation also includes different mechanisms for providing\n                            information digitally. This reinforces a broader trend: packaging\n                            will no longer be only a physical container, but also a\n                            <strong>gateway to information about materials, circularity and compliance<\/strong>.\n                        <\/p>\n                    <\/div>\n\n                <\/div>\n\n            <\/article>\n\n        <\/div>\n\n    <\/div>\n<\/section><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-540b0f5c\" data-vce-do-apply=\"all el-540b0f5c\"><h2 id=\"the-challenge\">\nThe major PPWR challenge: managing packaging data\n<\/h2>\n<\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-8d7bab32\" data-vce-do-apply=\"all el-8d7bab32\"><p class=\"isSelectedEnd\">Many companies are focusing their PPWR preparation exclusively on the physical redesign of packaging. However, there is another challenge that is just as important: data management.<\/p><p class=\"isSelectedEnd\">To demonstrate that a packaging reference complies with the Regulation, companies may need access to information about materials, components, weights, recycled content, recyclability, suppliers, certificates, technical documentation and end-of-life instructions.<\/p><p class=\"isSelectedEnd\">The challenge appears when this information is spread across spreadsheets, ERP systems, technical data sheets, emails, PDFs and different supplier platforms.<\/p><p class=\"isSelectedEnd\">As long as a company manages only a limited number of references, this may remain manageable. But as the portfolio grows and products are sold across multiple markets, maintaining this information manually becomes increasingly risky.<\/p><p>Preparing for the PPWR therefore also means building a <strong>structured, reliable and up-to-date source of packaging information<\/strong>.<\/p><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-075a0fca\" data-vce-do-apply=\"all el-075a0fca\"><h2 id=\"ppwr-and-dpp\">\nPPWR Regulation and the Digital Product Passport: how are they connected?\n<\/h2>\n<\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-f0d5f5f7\" data-vce-do-apply=\"all el-f0d5f5f7\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-29873132\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-29873132\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-29873132\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-ea0e6ba6\" data-vce-do-apply=\"all el-ea0e6ba6\"><p class=\"isSelectedEnd\">The <strong>PPWR Regulation<\/strong> and the<span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/www.blueroominnovation.com\/en\/digital-product-passport-what-information-must-include-according-to-the-espr-in-2026\/\"> <strong>Digital Product Passport (DPP)<\/strong> <\/a><\/span>are part of the same broader regulatory evolution in Europe: creating more reliable, structured and accessible information about products, materials and their impact throughout the life cycle.<\/p><p class=\"isSelectedEnd\">The PPWR does not generally require all packaging to have a Digital Product Passport. However, it significantly increases the amount of information companies need to know, manage and be able to substantiate about their packaging.<\/p><p class=\"isSelectedEnd\">Data such as composition, materials used, recycled content, recyclability, supplier information and compliance evidence are becoming increasingly important.<\/p><p class=\"isSelectedEnd\">In this context, a <strong>Digital Product Passport infrastructure<\/strong> can be particularly valuable for organising and connecting this information.<\/p><p class=\"isSelectedEnd\">Instead of keeping data scattered across spreadsheets, technical data sheets, certificates and internal systems, a digital passport can link structured information to each product or packaging reference and keep it accessible and up to date.<\/p><p>This creates a foundation that can support PPWR-related requirements while also preparing companies for other European regulatory frameworks linked to the circular economy and the<span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/circularpass.io\/ecodesign-sustainable-products-regulation-espr\/\"> <strong>ESPR (Ecodesign for Sustainable Products Regulation)<\/strong><\/a><\/span>.<\/p><\/div><\/div><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-3048fce1\" data-vce-do-apply=\"all el-3048fce1\"><h2 id=\"preparing-for-ppwr\">\nPreparing for PPWR compliance with CircularPass\n<\/h2>\n<\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-cb094852\" data-vce-do-apply=\"all el-cb094852\"><p class=\"isSelectedEnd\">Preparing for the <strong>PPWR Regulation<\/strong> requires more than redesigning packaging. Companies also need to understand, organise and maintain the data that supports compliance.<\/p><p class=\"isSelectedEnd\">A strong starting point is to build a clear inventory of the packaging placed on the market and structure the information associated with each reference, including materials, components, recycled content, recyclability, suppliers and supporting documentation.<\/p><p class=\"isSelectedEnd\">Once this information is organised, businesses can identify compliance gaps, prioritise the packaging formats that require changes and connect each claim with the evidence that supports it, such as supplier declarations, certificates, technical documentation or test results.<\/p><p class=\"isSelectedEnd\">This is where <span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/circularpass.io\/\"><strong>CircularPass<\/strong><\/a><\/span> can play a key role.<\/p><p class=\"isSelectedEnd\">CircularPass helps companies centralise and structure product and packaging information within a single digital environment, making it easier to manage data across the value chain and maintain a reliable source of compliance information.<\/p><p class=\"isSelectedEnd\">Instead of relying on disconnected spreadsheets, PDFs and internal systems, companies can connect packaging composition, supplier data, recycled content, recyclability information, certificates and regulatory evidence in one structured infrastructure.<\/p><p class=\"isSelectedEnd\">This approach not only supports PPWR compliance. It also creates a foundation that can evolve towards <span style=\"color: #6e00dd;\"><a style=\"color: #6e00dd;\" href=\"https:\/\/www.blueroominnovation.com\/circularpass\/\"><strong>Digital Product Passport<\/strong> <\/a><\/span>models and future European traceability requirements.<\/p><p class=\"isSelectedEnd\">As EU regulation moves towards more transparent, structured and digitally accessible product information, companies that organise their packaging data now will be better prepared for both current obligations and what comes next.<\/p><p><strong>CircularPass helps turn fragmented product and packaging data into a structured, traceable and reusable source of information for PPWR compliance, Digital Product Passports and the wider transition towards a circular economy.<\/strong><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-center\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-80166e2c\" data-vce-do-apply=\"margin el-80166e2c\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-33-33-33\" href=\"https:\/\/circularpass.io\/contact\/\" title=\"\" data-vce-do-apply=\"padding border background  el-80166e2c\">Contact us<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-7ec20296\" data-vce-do-apply=\"all el-7ec20296\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-b22aa483\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b22aa483\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b22aa483\"><div class=\"vce-raw-html\"><div class=\"vce-raw-html-wrapper\" id=\"el-e384cd3c\" data-vce-do-apply=\"all el-e384cd3c\"><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"Article\",\n      \"@id\": \"https:\/\/circularpass.io\/digital-product-passport-2026\/#article\",\n      \"headline\": \"The Digital Product Passport in 2026\",\n      \"description\": \"An overview of the Digital Product Passport, its regulatory role in Europe, affected sectors, and how organizations can prepare for 2026.\",\n      \"inLanguage\": \"en\",\n      \"author\": {\n        \"@type\": \"Organization\",\n        \"name\": \"CircularPass\"\n      },\n      \"publisher\": {\n        \"@type\": \"Organization\",\n        \"name\": \"CircularPass\",\n        \"logo\": {\n          \"@type\": \"ImageObject\",\n          \"url\": \"https:\/\/circularpass.io\/wp-content\/uploads\/logo.png\"\n        }\n      },\n      \"datePublished\": \"2026-01-21\",\n      \"dateModified\": \"2026-01-21\",\n      \"mainEntityOfPage\": {\n        \"@type\": \"WebPage\",\n        \"@id\": \"https:\/\/circularpass.io\/digital-product-passport-2026\/\"\n      }\n    },\n    {\n      \"@type\": \"FAQPage\",\n      \"@id\": \"https:\/\/circularpass.io\/digital-product-passport-2026\/#faq\",\n      \"inLanguage\": \"en\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What is a Digital Product Passport?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"A Digital Product Passport is a digital record that stores standardized information about a product\u2019s identity, composition, sustainability attributes, and regulatory compliance. It enables transparency, traceability, and data access across the product lifecycle.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Why are Digital Product Passports required in the European Union?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Digital Product Passports are required to support the European Union\u2019s sustainability and circular economy policies. They ensure that products comply with ecodesign regulations by making reliable product information accessible to authorities, businesses, and consumers.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"When will Digital Product Passports become mandatory?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Digital Product Passports will become mandatory starting in 2026. Implementation will be progressive and sector-specific, according to European regulatory timelines.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Which products must have a Digital Product Passport?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Products required to have a Digital Product Passport include batteries, textiles, electronics, construction materials, furniture, and other high-impact goods identified by European sustainability regulations.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What information does a Digital Product Passport contain?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"A Digital Product Passport contains product identification data, material composition, sustainability metrics, regulatory compliance information, and guidance on use, repair, and end-of-life management.\"\n          }\n        }\n      ]\n    }\n  ]\n}\n<\/script>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\"><div class=\"vce-row vce-element--has-background vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" id=\"el-ab12398b\" data-vce-do-apply=\"all el-ab12398b\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-81c9cf78\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-81c9cf78\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-81c9cf78\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-df677f24\" data-vce-do-apply=\"all el-df677f24\"><h2 style=\"text-align: center;\"><span style=\"color: #000000;\">Related articles<\/span><\/h2><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\"><div class=\"vce-row vce-row--has-col-background vce-element--has-background vce-row--col-gap-30 vce-row-content--top\" data-vce-full-width=\"true\" id=\"el-ddc4acdc\" data-vce-do-apply=\"all el-ddc4acdc\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-element--has-background vce-col--xs-100p vce-col--xs-visible vce-col--xs-last vce-col--xs-first vce-col--sm-100p vce-col--sm-visible vce-col--sm-last vce-col--sm-first vce-col--md-33-33p vce-col--md-visible vce-col--md-first vce-col--lg-33-33p vce-col--lg-visible vce-col--lg-first vce-col--xl-33-33p vce-col--xl-visible vce-col--xl-first\" id=\"el-b691010e\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b691010e\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b691010e\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-e97e637b\" data-vce-do-apply=\"all el-e97e637b\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 66.6667%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"400\" srcset=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/chatgpt-image-2-feb-2026-15_24_23-e1770115889881-320x213.webp 320w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/chatgpt-image-2-feb-2026-15_24_23-e1770115889881-480x320.webp 480w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/chatgpt-image-2-feb-2026-15_24_23-e1770115889881-600x400.webp 600w\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/chatgpt-image-2-feb-2026-15_24_23-e1770115889881-600x400.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/chatgpt-image-2-feb-2026-15_24_23-e1770115889881.webp\" data-attachment-id=\"1276\"  alt=\"ESPR regulatoin\" title=\"ESPR regulatoin\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-06ff1a46\" data-vce-do-apply=\"all el-06ff1a46\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\">February 2, 2026<\/span><\/p><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-255-255-255--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Lato\"><div id=\"el-8552f971\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-8552f971\"><h2 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 22px; font-weight: 400; font-style: normal;\">Ecodesign Regulation for Sustainable Products (ESPR): what it requires and how to prepare for 2026<\/h2><\/div><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-7e8bfcda\" data-vce-do-apply=\"all el-7e8bfcda\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\"><span style=\"font-weight: 300; font-style: normal;\">An overview of the ESPR Regulation, its requirements, implementation timeline and what companies need to prepare for 2026.<\/span><\/span><\/p><\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-left\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-e9b6de4d\" data-vce-do-apply=\"margin el-e9b6de4d\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-85-85-85\" href=\"https:\/\/circularpass.io\/ecodesign-sustainable-products-regulation-espr\/\" title=\"\" data-vce-do-apply=\"padding border background  el-e9b6de4d\">Read now<\/a><\/span><\/div><\/div><\/div><\/div><div class=\"vce-col vce-element--has-background vce-col--xs-100p vce-col--xs-visible vce-col--xs-last vce-col--xs-first vce-col--sm-100p vce-col--sm-visible vce-col--sm-last vce-col--sm-first vce-col--md-33-33p vce-col--md-visible vce-col--lg-33-33p vce-col--lg-visible vce-col--xl-33-33p vce-col--xl-visible\" id=\"el-03c209ed\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-03c209ed\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-03c209ed\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-794de0e5\" data-vce-do-apply=\"all el-794de0e5\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 66.6667%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"400\" srcset=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/digital-product-passport-e1768997460132-320x213.webp 320w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/digital-product-passport-e1768997460132-480x320.webp 480w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/digital-product-passport-e1768997460132-600x400.webp 600w\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/08\/digital-product-passport-e1768997460132-600x400.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/01\/digital-product-passport-e1768997460132.webp\" data-attachment-id=\"1157\"  alt=\"Digital product passport\" title=\"Digital product passport\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-941969df\" data-vce-do-apply=\"all el-941969df\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\">January 20, 2026<\/span><\/p><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-255-255-255--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Lato\"><div id=\"el-e6a8d564\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-e6a8d564\"><h2 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 22px; font-weight: 400; font-style: normal;\">The Digital Product Passport in 2026: a key enabler for traceability and sustainability in Europe<\/h2><\/div><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-8d11f6a2\" data-vce-do-apply=\"all el-8d11f6a2\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\"><span style=\"font-weight: 300; font-style: normal;\">What the Digital Product Passport is, why it becomes essential in 2026, and how companies can prepare for Europe\u2019s new traceability standard.<\/span><\/span><\/p><\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-left\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-745a9c5f\" data-vce-do-apply=\"margin el-745a9c5f\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-85-85-85\" href=\"https:\/\/circularpass.io\/digital-product-passport-2026\/\" title=\"\" data-vce-do-apply=\"padding border background  el-745a9c5f\">Read now<\/a><\/span><\/div><\/div><\/div><\/div><div class=\"vce-col vce-element--has-background vce-col--xs-100p vce-col--xs-visible vce-col--xs-last vce-col--xs-first vce-col--sm-100p vce-col--sm-visible vce-col--sm-last vce-col--sm-first vce-col--md-33-33p vce-col--md-visible vce-col--md-last vce-col--lg-33-33p vce-col--lg-visible vce-col--lg-last vce-col--xl-33-33p vce-col--xl-visible vce-col--xl-last\" id=\"el-b91b9916\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b91b9916\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b91b9916\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-b7ec9289\" data-vce-do-apply=\"all el-b7ec9289\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 1024px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 66.6016%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"1024\" height=\"682\" srcset=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles-1024x683.webp 1024w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles-320x213.webp 320w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles-480x320.webp 480w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles-800x533.webp 800w\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles-1024x683.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/02\/digital-product-passport-for-textiles.webp\" data-attachment-id=\"1388\"  alt=\"Digital product passport for textiles\" title=\"Digital product passport for textiles\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-29fd0792\" data-vce-do-apply=\"all el-29fd0792\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\">February 11, 2026<\/span><\/p><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-255-255-255--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Lato\"><div id=\"el-33f4cea8\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-33f4cea8\"><h2 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 22px; font-weight: 400; font-style: normal;\">Digital Product Passport for textiles: a revolution in the fashion industry<\/h2><\/div><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-69ed23ed\" data-vce-do-apply=\"all el-69ed23ed\"><p style=\"line-height: 1.5;\"><span style=\"font-family: 'Nunito Sans'; font-size: 10pt; color: #ffffff;\"><span style=\"font-weight: 300; font-style: normal;\">Discover how the digital product passport for textiles is revolutionizing the fashion industry by providing full traceability, sustainability, and transparency.&nbsp;<\/span><\/span><\/p><p style=\"line-height: 0.5;\">&nbsp;<\/p><\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-left\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-7a6e7897\" data-vce-do-apply=\"margin el-7a6e7897\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-85-85-85\" href=\"https:\/\/circularpass.io\/digital-product-passport-for-textiles-revolutionizing-fashion-industry\/\" title=\"\" data-vce-do-apply=\"padding border background  el-7a6e7897\">Read now<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\"><div class=\"vce-row vce-row--xl--has-col-background vce-element--has-background vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" id=\"el-a030e2b2\" data-vce-do-apply=\"all el-a030e2b2\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-element--xl--has-background vce-col--md-71p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-2a3289d5\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-2a3289d5\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-2a3289d5\"><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-224-255-120--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Nunito\"><div id=\"el-ade6b6b1\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-ade6b6b1\"><h2 class=\"vce-google-fonts-heading-inner\" style=\"font-size: 45px;\">Start your journey to supply chain transparency today<\/h2><\/div><\/div><\/div><div class=\"vce-google-fonts-heading vce-google-fonts-heading--align-left vce-google-fonts-heading--color-b-255-255-255--45--5C00FF--FF7200 vce-google-fonts-heading--font-family-Nunito\"><div id=\"el-22b4b6d8\" class=\"vce-google-fonts-heading-wrapper\"><div class=\"vce-google-fonts-heading--background vce\" data-vce-do-apply=\"border background  padding margin el-22b4b6d8\"><p class=\"vce-google-fonts-heading-inner\">Discover Blue Room Innovation, the tech company powering CircularPass, where digital solutions meet environmental impact to build a smarter, more circular future.<\/p><\/div><\/div><\/div><div class=\"vce-button--style-basic-container vce-button--style-basic-container--align-left\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-f78eb030\" data-vce-do-apply=\"margin el-f78eb030\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-round vce-button--style-basic--size-medium vce-button--style-basic--color-b-224-255-120--b-85-85-85\" href=\"https:\/\/circularpass.io\/contact\/\" title=\"\" data-vce-do-apply=\"padding border background  el-f78eb030\">Book a call now<\/a><\/span><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-29p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-10662cd0\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-10662cd0\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-10662cd0\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-3214aa72\" data-vce-do-apply=\"all el-3214aa72\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 300px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"300\" height=\"300\" srcset=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/03\/6f00de-3-300x300.webp 300w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/03\/6f00de-3-320x320.webp 320w, https:\/\/circularpass.io\/wp-content\/uploads\/2026\/03\/6f00de-3-480x480.webp 480w\" src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/03\/6f00de-3-300x300.webp\" data-img-src=\"https:\/\/circularpass.io\/wp-content\/uploads\/2026\/03\/6f00de-3-e1774946971531.webp\" data-attachment-id=\"1536\"  alt=\"#6F00DE (3)\" title=\"\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>ARTICLE&nbsp; |&nbsp; 8 MinPPWR Regulation: what it is, key requirements and how it affects businessesEasyTrack: prepare your Digital Product Passport without starting from scratch&nbsp;August 25, 2026In this article What is the PPWR Regulation? When does the PPWR Regulation apply? Which companies are affected by the PPWR Regulation? Main requirements of the PPWR Regulation The major [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-2860","post","type-post","status-publish","format-standard","hentry","category-digital-product-passport"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PPWR Regulation | CircularPass<\/title>\n<meta name=\"description\" content=\"Learn what the PPWR Regulation requires, when it applies, which companies are affected and how to prepare packaging data for compliance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/circularpass.io\/es\/regulacion-ppwr\/\" \/>\n<meta property=\"og:locale\" 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